Joseph Tinsley

Tag: RDFa

R.I.P. Yahoo Search Submit Pro

YSSP went offline this morning; it’s going to be interesting to see what Yahoo will focus on next. I actually believed in the YSSP program, it was a great way for some of these mammoth sized websites to get their products indexed. Could there have been more transparency, yea probably so. But to see the true benefit of the program you would have to look at the big picture. A bunch of revenue was generated and butt load of jobs where also created. Plus I like to believe that the program help customers locate products easier. And if I had to guess I would guess that majority of the agencies/resellers that Yahoo partnered with operated in good faith. So think about it for a second there where probably hundreds of agencies/resellers submitting millions and millions of clean, optimized and sometimes fresh URL’s to Yahoo. I like that idea. I like the fact that I can trust a program that employed a bunch of people to police and submitted trusted data. So when I clicked on a link then that’s where I’m directed to. Yea in any program that involves money your going to have people who will try and dupe the system. But in the grand scheme of things I believe there had to be more good then evil here.

Anyway sorry for the rant, back to topic, what will Yahoo focuses on next. I personally hope Yahoo and the other engines will put a little more effort into the Search Monkey, RDFa and Rich Snippet projects. I think there’s a lot of opportunity in enhanced search results, especially if your site is product driven. Right now it doesn’t seem like it’s on anyone’s radar and that perhaps all of the Search Monkey and Rich Snippet hoopla was a just a big PR stunt. Basically one of those “We can do it also” type of things.
Here’s an example. Shortly after the dust settled on the Yahoo killing YSSP program stuff AOL announced that they may offer a paid inclusion program. Now it’s hard to tell if this was a serious statement or just a stunt to attract attention.

AOL To Capitalize On Yahoo Ending Paid Inclusion Program

 

Why Bing

Bing is quickly becoming my new best friend. A couple of weeks I blogged about RDFa tags and Rich Snippets and the visibility I was getting from Bing search engine. Well the day after I modified the tags to see if I could learn how to better control the content that is being displayed in the hover description section. Well I just noticed the address was updated so it seems that Bing is actually responsive to my updates. My next goal is to see if I can get my image displayed within that section. I have an RDFa image tag already in place but I must have something wrong because that has not been displayed yet. So I’m going to do some additional research and modify the code a bit when I fine something out. The new information is a great discovery and I’m pretty stoked right now. It’s all about testing your data and not always relying on what you read. Trust yourself first!

Yahoo Search Monkey, Google Rich Snippets: No Love

Yahoo Search Monkey and Google Rich Snippets is giving me no love. I have been working really hard to get some type of visibility from Yahoo Search Monkey and Google rich Snippets. I’ve tried RDFa tags and the Yahoo’s adjunct tags and nothing. It’s probably going on the 3rd or 4th week now, and nada. With Yahoo Search Monkey I’ve tried thier several options, DataRSS, submitting via Site Explorer but I still come up empty. But today surprisingly I did catch a little luck, not from the search engines that I was expecting and targeting, but from Bing, Yea Bing. It’s nothing to go shouting from the roof tops about but it was kind of interesting. Within the description you get when you mouse over the search results Title Tag, Bing is now including by Street Address. This can only be pulling from the RDF tags that I included. It’s little but it give me hope that things are possible and with some tweaks perhaps I can better control what’s being displayed in that area. Again not really a big deal but I’m really happy to see some movement. Thanks Bing for the love!

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